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Communications Cooking & Food Creative Health

Summer Drink that is Refreshing and Easy to Make


Mix the following ingredients together into a refreshing drink for the summer. It’s loved by the whole family. You can varying portions of lemon juice for the refreshing taste and maple syrup for sweetness. Lemon juice x 1 tablespoon Maple Syrup x 1.5 tablespoon Ginger, finely chopped x 1 tablespoon 325-500 ml of carbonated water, e.g. Clearly […]

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Communications

Royal Wedding in Communications and Storytelling Context


What in the wedding of Prince William and Catherine Middleton on April 29, 2011 captured people’s attentions and emotions ? What would engage an estimated 2 billion people who watched or listened to live media broadcasts of the wedding? Communications Goal: Essentially, it was a story of love and celebration of partnership that engaged people […]

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Communications Cooking & Food Creative Health

Chickpea Salad Recipe – 30 minutes prep, goes well with meat and bread


Here is a recipe I used for a salad potluck at work based on a Food Network.ca recipe. Preparation time may take you longer depending on how fast you can prepare the vegetables. “Chickpea Delight” Summary Preparation time: 25 minutes for ingredient preparation, 5 minutes for mixing, Wait 60 minutes for salad to settle. Serves: […]

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Communications Marketing Portfolio

Google AdWords Campaign Strategy and Results Example


Below is a Google AdWords campaign strategy and post-campaign report for a Search Engine Marketing (SEM) campaign for the Canadian Women’s Hockey League. The AdWords marketing campaign was planned and done by a team I was in for the Google Online Marketing Challenge and also as part of a web marketing class at the University of […]

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Creative Digital & Information Technology Open Source

Helpful GIMP Tips and Tutorials


About GIMP and Inkscape GIMP is a raster/bitmap graphics tool and Inkscape is a vector graphics tool. Together they meet most graphics needs in photo/image manipulation and creation of scalable graphics and offer free/open source alternatives to Adobe Photoshop and Illustrator. Answers to Common Questions on: Drawing simple shapes Layer manipulation Combining images and photos Application […]

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Creative Digital & Information Technology

Fix Audio Quality Issues in Windows Movie Maker 2.6


If you are experiencing low, degraded, or bad audio quality in the movies you created in Windows Movie Maker 2.6 (MM 2.6), check out possible solutions below. The solutions are aimed at when you are adding audio to a movie such as adding soundtracks with wav and mp3 files. The quality of these input audio […]

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Communications

Have you see a unicorn in Toronto? I have in innovative marketing


The Ontario Science Center (OSC) has started an innovative marketing campaign for their Mythic Creatures: Dragons, Unicorns & Mermaids exhibition. Unicorn sighting and emergency unicorn hotline? The full social media news release from the Ontario Science Center called “Rumoured Unicorn Sighting Reported In Don Valley” has several engaging elements designed to pull readers in: 15 second video of a […]